The ocean takes up over half of the world’s surface, and over half of all life on earth exists under the sea. Reducing plastic waste is (obviously) something that we are massively passionate about here at Kalleco, and this is one of the things that we think is really important for maintaining all of this marine life in its current state.
It’s so incredible to see how ‘Green’ living is becoming more mainstream. Derided as a fringe movement in previous decades, people are coming round to understanding the importance of looking after our planet. The challenges of climate change and plastic pollution are two of the main reasons for that, and in public discourse it now seems to me that it is more of a fringe view to think that these two issues are not important.
I have launched Kalleco to raise awareness about the unnecessary use of certain materials and substances that do real harm to our planet - in particular, single use plastics. Our plastic use in the past decade has been greater than the previous century!